Thursday, June 13, 2024
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Why you might be dropping cash when your drone will not be within the air…

Illustration Courtesy of Modovolo

At Modovolo, we’ve shamelessly stolen this from the playbook of Southwest Airways. You see, 40 years in the past, Southwest discovered that folks pay airways to fly them locations.

Sounds easy – and it’s – however it was a basic revelation as a result of Southwest then realized that if, for instance, a airplane might fly to 10 areas in a day as an alternative of 5,  it will be like having two planes in a single and Southwest might promote extra tickets – and earn more money.  

The trick then was to maintain the airplane within the air as a lot as potential.

It’s why Southwest developed a playbook for the “10-minute turnaround.” Southwest thought: when the airplane pulls into the jetway, let’s get the passengers off the airplane, clear the seats and flooring, refuel the airplane, and re-load the airplane with new passengers – all beneath 10 minutes – then we are able to get the airplane again within the air.  

This meant that the airplane was within the air. Loads. Earning money.

And since Southwest’s planes are within the air excess of its opponents, Southwest has all the time been worthwhile (aside from 2020 throughout Covid) and has all the time grown its revenues. Its opponents’ planes spend extra time on the tarmac and people opponents have spotty information of profitability.

The lesson is that: a airplane within the air is being profitable. And a airplane on the tarmac is dropping cash.

The identical lesson applies to drone operations. Your drone must be within the air so that you can take pictures, do the inspection, unfold insecticide, and many others. – and similar to Southwest, the longer it’s within the air, the extra worthwhile you may be.

You’re similar to Southwest’s opponents you probably have a drone with a brief flight time. Your “airplane is on the tarmac” and you might be dropping cash.



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